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Be A Tourist In Your Own Town


Be A Tourist In Your Own Town image


The City of Yellowknife in partnership with Industry Tourism & Investment's North Slave regional office and the Yellowknife Chamber of Commerce is teaming up to promote tourism to locals!  The 'Be a Tourist in Your Own Town' campaign is a month long event launched this spring to promote tourism to residents from May 13 - June 9, 2017.

Drop off Locations

Drop off your Be A Tourist In Your Own Town coupons at participating businesses. 

Coupons for the following businesses may be dropped off upstairs at City Hall.

  • Aylmer Lake Lodge
  • Blatchford Lake Lodge
  • Borealis Bike Tours
  • Haylani Apparel
  • Northern Frontier Visitors Association
  • Open Water Charters
  • Triton Property
  • Jack Pine Paddle
  • Property Guys

Please remember that only one ballot per person per participating business is valid for the prize draws.


The Concept is to encourage Yellowknifers to enjoy our tourism services and products found in the North Slave Region. It is an initiative that is very popular in other jurisdictions such as Victoria, Vancouver and Whitehorse.  2016 was the second year of the promotion.
Vendors that choose to participate will have a tear-away ticket in the 'Be a Tourist in Your Own Town' booklet that specifies what their discount or incentive is. When a person uses the tear-away ticket at a venue the vendor deposits the ticket into a draw box at the venue for inclusion into a grand prize draw at the end of Tourism Week.

Booklets are free and include discounts and free access passes to venues, tourist attractions, restaurants and retailers around the region. Businesses that register will have their discount advertised in the 'Be a Tourist in Your Own Town' booklet.  Some tourist attractions may be interested in providing specific programming during the campaign.

We will launch the campaign at the Yellowknife Chamber of Commerce Trade Show May 13 - 14, 2017. The booklets will be available for distribution until the end of Tourism Week (June 9, 2017).

Help promote Yellowknife and share your experiences with #shopyk